WEBZEN Shines at G Star 2025 with Gate Of Gates
WEBZEN brought a lively and colorful presence to G Star 2025 in Busan as crowds lined up for a closer look at Gate Of Gates and the always charming Webzen Friends project. The booth quickly became one of the most energetic spots of the show as SEA region players and global visitors gathered to try the new strategic tower defense title for the first time. The experience felt like a festival within the festival which added to the excitement surrounding WEBZEN’s showcase.
The highlight of the booth was the Gate of Gates demo which attracted long lines from the moment the doors opened. The game introduces players to a post-apocalyptic world filled with tactical stages and strategic character deployment. Although the studio has not announced a release schedule, yet the early buzz shows strong interest from fans who enjoy thoughtful gameplay mixed with stylish character design. The reveal proved that WEBZEN is preparing something big and the booth demo created plenty of new followers eager to see how the project evolves.
Alongside the game was the return of Webzen Friends which arrived in a Carnival themed presentation this year. Webzen Friends continues to be a signature project that transforms the studio’s iconic IP into mascot character designs with distinct personalities and unique visual charm. The booth displayed the lineup such as MUda, ZINNE, JIMMY, and KHAN as visitors explored merchandise and photo zones that celebrated the characters in a fun and uplifting style. The Carnival concept gave the booth a festive personality that blended perfectly with the spirit of G Star.
The merchandise corner became one of the busiest areas throughout the event. Fans browsed pastel stationery sets, cold drink tumblers, mousepads, travel tags, tote bags, luggage accessories, and even an exclusive set of custom printed T shirts produced live at the event. The handcrafted feeling of the custom shirts added a special appeal as many attendees wanted to bring home something memorable that represented the Carnival theme and the Webzen Friends universe. Every display was designed to highlight creativity and authenticity which made the booth feel like a pop culture boutique.
You can view the products and shop at https://smartstore.naver.com/webzen
Gate Of Gates also shared space with a mini event zone filled with simple but addictive activities including target throwing and ring toss challenges. These small games gave visitors a chance to relax between show floor sessions and created a warm atmosphere that blended entertainment with community interaction. The whole area reflected WEBZEN’s commitment to building engaging player experiences beyond the screen which made the booth stand out among the many highlights of the expo.
The strong turnout and positive reactions showed that WEBZEN continues to evolve its identity through new IP, new characters, and memorable live experiences for players in the SEA region and around the world. The mix of strategic gameplay, character driven creativity, and a highly interactive booth made WEBZEN one of the most talked about presences at G Star 2025. Fans now wait to see how Gate Of Gates will progress after such an impressive debut and there is no doubt that the Webzen Friends project will continue expanding its charm in the future.
This year’s showing proved that WEBZEN understands how to blend game development, fan service, and creative branding into one cohesive showcase that keeps players excited long after the event is over. It was a booth that delivered personality and promise leaving everyone curious and optimistic about what comes next.
For more updates, please visit the official
social media website. :Â https://webzenfriends.com/
facebook :Â https://www.facebook.com/webzengames/
IG :Â https://www.instagram.com/webzenfriends/
youtube :Â https://www.youtube.com/@WebzenGames
